SEAT Cupra
Description
Video that integrates a presenter into an environment that has been entirely developed in 3D. This video for the SEAT CUPRA was made as a presentation of an e-learning project developed by the company for its employees.
Challenge
We initially had to develop an environment where the car was located, after which we had to integrate the presenter into it. The next step involved synchronizing the camera movements of the recording of the presenter with those of the movement in the scene.
Solution
A 3D environment was modelled with the aesthetics that the client asked to integrate into the car. We dedicated the time required to recreate the materials of the car to ensure the highest level of realism, while also defining the scene lighting and the possible reflections on the car. Lastly, using camera tracking we integrated the presenter into the resulting animated videos.
Thecnologies
- 3D Modelling
- 3D Animation
- Video editing
- Real video
- 3D integration